Meet Sarah Jayd, a woman whose life transformed through the power of intention, resilience, and spirituality. Sarah’s journey from a single mother seeking happiness to the proud owner of Spiritual Events & Directory is nothing short of inspiring. With a heart set on empowering others, she launched a platform that curates some of the world’s best spiritual and transformational events, leaders, and products. For Sarah, the story isn’t just about her own evolution but about connecting people worldwide with the tools and teachings they need to pursue their own journeys of self-discovery and empowerment. In our conversation, Sarah opens up about her life-changing experiences with the Law of Attraction, her commitment to manifesting her dreams, and her mission to build a community where every individual can believe in their innate power and potential. Join Mystic Mag and read more.
Your personal journey has been a major inspiration behind Spiritual Events & Directory. What pivotal moments during your transformation do you think most influenced the creation of this platform?
The inspiration for Spiritual Events Directory (SED) came from my desire to create a platform that connected people to genuine spiritual support during difficult times. One of the most pivotal moments that influenced this vision was realizing how isolating personal challenges could be and the difference it made to have access to spiritual guidance. I wanted others to have a safe space where they could explore spirituality without judgment and easily find resources that could support their journey. Another key moment was witnessing the power of community—seeing how people thrive when they’re able to share their experiences and connect with like-minded individuals. SED became a way to amplify those connections by offering a central hub where people could discover practitioners, events, and services that resonate with them, empowering them along their path to healing and growth.
From starting with just 80 followers to reaching over 86,000, how did you manage to build such a vibrant and engaged community on social media? What advice would you give to others looking to grow a spiritually-oriented audience?
Growing SED from just 80 followers to over 86,000 was a journey that involved dedication, authenticity, and a genuine commitment to providing value. One of the key factors was understanding what the community needed and delivering consistent content that resonated with those needs. I focused on being transparent, staying connected, and sharing valuable insights while also promoting practitioners, events, and spiritual services that I believed in. It was never about quick growth but about fostering a genuine sense of connection and community. By giving others the opportunity to share their events and work, I created a space where people felt they belonged.
My advice to others looking to grow a spiritually-oriented audience is to be clear on your mission and stick to it. Authenticity is key—don’t just post for the sake of it; share what you believe in and what can help others. Consistency is important too. Make sure you’re visible, whether through posts, stories, or engaging directly with your followers. And finally, make people feel seen and heard—respond to their comments, address their questions, and let them know their presence matters. Community is at the heart of spirituality, so nurture that connection every step of the way.
What type of services do you offer?
SED offers a wide variety of services that cater to those seeking spiritual growth, well-being, and guidance. We connect individuals to a network of practitioners who specialize in different areas, such as astrology readings, energy healing, spiritual coaching, and intuitive sessions. Beyond one-on-one sessions, SED also provides information about upcoming workshops, classes, and spiritual events, creating opportunities for people to immerse themselves in group experiences and learn from different perspectives.
In addition to offering these services, SED also acts as a promotional hub for spiritual practitioners, providing them with a platform to reach a wider audience. We support spiritual businesses by helping them promote their services, events, and offerings to an engaged community, allowing them to grow and reach those in need of their work.
Additionally, our sister company, Oracle Queen Publishing, offers a range of spiritual publishing services. Oracle Queen Publishing specializes in creating and publishing spiritual content, including oracle cards, books, journals, and decks. We work closely with spiritual entrepreneurs to bring their creative visions to life, helping them develop high-quality spiritual products that resonate with a broad audience. This partnership allows us to offer a comprehensive set of services—whether it’s promoting events or helping to publish transformative spiritual tools, we aim to support individuals on their journey towards personal growth and spiritual exploration.
Ultimately, our services are about connection—connecting individuals to the practitioners, events, and resources that will best support their personal journeys.
Spiritual Events & Directory offers a variety of services, from astrology readings to spiritual coaching. How do you ensure that the practitioners and services featured align with your vision of providing genuine, high-quality spiritual support?
Ensuring that practitioners and services align with SED’s vision of providing genuine, high-quality spiritual support is something I take very seriously. Although I do not have the capacity to connect with each practitioner individually, I focus on community feedback and prioritize featuring practitioners who are recommended and well-regarded within the spiritual community. I believe that authenticity speaks volumes, and those who provide transformative, meaningful experiences are often those that are recommended by others. This organic process helps me maintain a high standard of quality for those who come to SED seeking spiritual guidance.
Additionally, I’m considering introducing an SED accreditation program, which would further help maintain the quality of practitioners and services featured on the platform. The idea is to create a badge of credibility that practitioners can earn, ensuring that they meet certain standards of authenticity, experience, and ethical practice. This way, those using SED can feel confident in the services they choose, knowing that the practitioners have been vetted for their dedication and genuine desire to support others on their spiritual paths.
Spirituality is a deeply personal experience. How do you maintain a sense of authenticity and connection with your audience while catering to a wide range of spiritual interests and needs?
Maintaining authenticity while catering to such a diverse range of spiritual interests is all about inclusivity and staying true to the mission of SED. I make it a point not to impose a single spiritual perspective but instead provide a platform where many voices, paths, and modalities are represented. This allows the audience to find what resonates with them personally, whether it’s astrology, energy healing, mediumship, or spiritual coaching.
While I don’t share my own personal spiritual journey on SED, I ensure that the content and practitioners we feature are aligned with the values of authenticity, support, and compassion. I also listen closely to the needs of the community, which helps guide the types of services and practitioners we promote. By being responsive and adaptable, I make sure that SED remains a supportive space for everyone, no matter where they are on their spiritual journey.
In addition, I strive to create a welcoming environment by offering a variety of entry points into spirituality—whether someone is just beginning their journey or has been on the path for years. The wide range of services and events ensures there’s something for everyone, making SED a place where all are welcome, and everyone can feel comfortable exploring and connecting in their own way.
